8 Tips For A Successful Social Media Marketing Plan

8 Tips For A Successful Social Media Marketing Plan

Creating a social media campaign that reaches your desired followers, boosts engagement and grows your brand awareness is a task much easier said than done. This article will cover 8 key elements of a successful social media strategy and how to incorporate them into your social media campaign.

How To Offer Free Shipping In Your Online Store

How To Offer Free Shipping In Your Online Store

Free shipping is a great way to stand out from your competitors, however it can be a difficult element to adopt into an online store, particularly if you don’t know how or when to offer it. Luckily, there are plenty of ways you can advertise free shipping to your audience, whether it’s for a limited time only or on a one-off occasion for new customers. Here are six easy ways your business can offer free shipping on a regular basis.

How To Grow An Online Store With These 10 Simple Tips

How To Grow An Online Store With These 10 Simple Tips

Who hasn’t thought of opening an online store? With the ability to expand your brand’s reach and operate with much more flexibility than a physical store, the concept is quite alluring. Though this popularity also means that the industry is saturated with competitors, making it rather difficult to break through to your audience. Here’s 10 easy ways you can optimise and grow your online store.

8 Ways To Improve Your Social Media Click Through Rate (CTR)

8 Ways To Improve Your Social Media Click Through Rate (CTR)

Sharing content on social media can be a great way to boost engagement and drive traffic toward your online store, although if steps aren’t taken to enhance your brand’s click-through rate, the process can seem rather redundant. Ranging from the evaluation of your analytics to the use of visual content, here are 8 easy ways you can begin to improve your social media click-through rate (CTR).

A Beginner's Guide: Writing For Social Media

A Beginner's Guide: Writing For Social Media

Like any tool, social media must be used properly in order to reap its benefits. Too many businesses either don’t commit to a social media strategy, or simply don’t know how to write for social media. In worst-case scenarios, this can lead to a PR crisis which could cause considerable brand damage. To avoid these problems, we have provided some starter tips on how to write for social media. 

Six Easy Tips To Make Your Writing More Effective

Six Easy Tips To Make Your Writing More Effective

Writing effective content is paramount for businesses looking to expand their social media presence. By engaging your customers with insightful and well-written brand messages, you are also increasing the recognition and overall credibility of your brand. In an ever-growing marketplace of niche and emerging brands, brand credibility is key.  Here are eight starter tips to writing more effective content online.